This we “Like”: input sought on social media strategy

Last summer, a team from across the institution worked on a comprehensive review of UTMB’s social media program, looking for best practices, gaps and opportunities. Based on recommendations from the audit, a risk assessment was completed earlier this year. Additional work is planned through 2016, which will include updates to UTMB’s policies, the development of social media training, and new requirements related to site registration.

One audit recommendation involved the development/update of a comprehensive strategy for UTMB’s social media program. Using core elements from the Texas Department of Information Resources Social Media Resource Guide, a draft strategy document was created. Your input is welcome; once the formal strategy is developed, the institutional social media policy will be aligned and revised accordingly. (See current policy and disclaimer)

Please review the draft strategy document; provide feedback by commenting on this blog post or emailing public.affairs@utmb.edu.
You can read the full audit results online, and please contact us with questions.