10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

If you’re hoping to get people involved, think about which platforms are best for that. Looking at the latest Twitter statistics and Facebook statistics, these platforms might be a better place for your contest or survey, while passive content like blog posts or slide decks might be just right for… Read more »

Ah, ever changing, Facebook!

Yep, it’s changing, AGAIN – mainly the news feed. Web view will look more like mobile apps which are also being revamped. Excerpts from an informative article posted on CNN.com follow – http://www.cnn.com/2013/03/07/tech/social-media/new-facebook-news-feed/index.html Chief Executive Mark Zuckerberg compared the revamped feed to a local newspaper and the new channels to… Read more »

Facebook traffic “plummets”?

We still get requests with some frequency from departments or areas at UTMB interested in developing a Facebook presence.  That’s not surprising; for the past couple of years, Facebook has to many people been the first thing they think of when “social media” gets uttered. Although the tool/community has lost some of its… Read more »

Follow the money

The Internet is not friendly  to the status quo. Remember Netscape? AOL? MySpace? Digg? (Insert many other “hot and hyped” web properties that withered). I was thinking of this the other day as I read about Facebook investor Peter Thiel’s  sale of a majority of his stake in the social media juggernaut, and of… Read more »

Facebook vs. twitter, Part 2

The dated content on my most recent post sent me in search of some more current information. Sure enough, I found another infographic, this one based on a survey of 2000 Internet users collected in December 2011, so it’s pretty current.   In a nutshell, both platforms have their benefits, but: 85% of users… Read more »