Policy & Practices

10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

If you’re hoping to get people involved, think about which platforms are best for that. Looking at the latest Twitter statistics and Facebook statistics, these platforms might be a better place for your contest or survey, while passive content like blog posts or slide decks might be just right for… Read more »

Coke’s social media principles

Myra found and shared this link with me, and I really like the approach Coca-Cola took with their employees in addressing the needs and opportunities offered by social media. As they report, there are “5000 conversations” taking place daily about them. I think they took a wise stance in encouraging/advising their far-flung workforce… Read more »