10 Surprising Social Media Statistics That Will Make You Rethink Your Social Strategy

If you’re hoping to get people involved, think about which platforms are best for that. Looking at the latest Twitter statistics and Facebook statistics, these platforms might be a better place for your contest or survey, while passive content like blog posts or slide decks might be just right for… Read more »

Interested in video?

Two of our campus multimedia gurus are going to be putting together a one-hour workshop of tips and tricks for web-based video.  The workshop will be free and open to the campus community. We are looking at some tentative dates in the next few weeks. Once we nail down details, we’ll send the information… Read more »

YouTube moving toward quality over quantity

According to a recent article and some data in AdAge, YouTube is getting smaller in a metric that used to mean everything: views. The new focus in engagement;  the move is likely to help content providers like UTMB, where we tend to have information-rich content that (hopefully) is more “sticky” than a kitten… Read more »